Why You Need to Stay Up-to-Date in the Fast Advancing Hair Extension Industry

Hair extensions certainly aren’t new, but using age-old techniques in a trendy industry unfortunately won’t propel you or your career to new heights. In order to grow your business – whether it’s a side hustle or a salon – you and your team need to stay on top of the current and always-evolving methods for making your clients look and feel amazing!

Hair extensions have been around since Cleopatra’s time more than 2000 years ago – Her signature blue and black extensions made of human hair and sheep’s wool were likely attached to her natural hair using resin and beeswax! Clip-ins first made an appearance in the early 1900s and throughout the 1900s quality and availability of hair extensions improved and gave way to the age we’re in today.

The Hair Extension Industry is Always Changing

We’ve come a long way since the white powdered beehive wigs of the 1700s, and the industry shows no signs of slowing down. Creativity, expertise, and fashion continue to push the industry to grow and adapt, and new techniques – like the Naked Weave application – are appearing constantly.

If you’re not keeping up with the always advancing industry, you’ll quickly be left behind as new methods become the norm.

“For me, the working of hair is architecture with a human element.”

-Vidal Sassoon

Latest Hair Extensions Trends and Techniques

Tape-in Extensions are one of the newest methods currently on the market, and it involves taking two panels of hair a few inches wide with double-sided tape at the top, and sandwiching your natural hair between them. This method has a lot of pros, and the main cons are that clients have to keep their hair dry for up to 48 hours, silicone or oil-based products can cause the tape to slip, and depending on the company, the tape can sometimes be messy during reapplication.

The Naked Weave has also been recently introduced to the market, a brand new method that uses no heat, no glue, no braids, and (most importantly) has no visible connections! This is the first established weave of it’s kind in the UK, and the application method is not only more comfortable for clients but the invisible connections allow them to wear all styles, including high-ponies. As a bonus, this technique is suitable for use with almost all brands, so no need to switch suppliers if you already have one you love.

There’s a lot of Potential for Experienced Hair Technicians

Here in the UK, you can earn a profit (what’s left over after you’ve paid for your expenses) of up to £150 per client – easily clearing £1000 per week – so it’s well worth staying up to-date for the sake of your business’s bottom-line. The more training you have and the more advanced your technique is, the more your popularity will increase and the more you can earn!

Local UK hair extension superstars include Shane O’Sullivan and Tatiana Karelina. Both of these expert stylists have developed an international brand with celebrity clients by mastering the techniques available, and then developing new methods to make their clients’ experience with hair extensions even more amazing – but you can’t develop your own methods until you master what already exists!

If you’re ready to take the next step in your career and learn the latest invisible technique on the market, check out these training courses by Naked Weave (they even offer online options) or get in touch with us here at The Hair Extension Group if you have any questions about the courses or the hair extension industry.


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The Hair Extension Group is eagerly anticipating and planning the next phase of our journey. We are excited to embark on new ventures and techniques that meet the needs of both our existing and future customers in the realm of professional hair extensions. We are determined to take our business to new heights and expand our reach.

To facilitate this growth, it is with mixed emotions that we announce that Ola Goldsmith will transition away from ownership of The Hair Extension Group and Naked Weave. However, we want to emphasise that Ola’s departure is met with our full support, as we believe it is necessary to propel the company forward. Ola will be focusing on her own business coaching, training, and events while remaining an ambassador for The Hair Extension Group. Ola’s support for the company and its customers will continue for the near future.

As we embark on our respective new chapters, we extend our thanks to everyone who has contributed to our journey thus far. Without your support, we would not be where we are today. We remain committed to providing you with the same exceptional service quality and products that you have come to expect from us. Your satisfaction will continue to be our top priority.

The Hair Extension Group is ready to look at new opportunities and push boundaries. Rest assured, we remain dedicated to delivering the exceptional service and products that have made us who we are.

Thank you for your trust, loyalty, and encouragement. Together, continue to make strides in the world of hair extensions.

The Hair Extension Group